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About us

NewTracks offers services in design, product development and production for electronics and demanding industry.

Our goal is to contribute to the realization of Norwegian product ideas and strengthen Norwegian industry with competitive components and products.

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Our team of engineers, designers and quality experts ensure rapid product development and quality manufacturing in China. With our solid network of factories, carefully selected for quality, we cover most manufacturing needs, from high-finish components, precision mechanics and assembled products to medical standards (ISO 13485).


It is important for us to uphold sustainability and responsibility throughout our entire value chain. We focus on ensuring fair and good working conditions, choosing environmentally friendly transport options, and using recycled materials in products and packaging.


NewTracks has offices in Asker and Shenzhen, and is a dedicated team of 7 people. In 2023, we were named a Gaselle company for the third year in a row, with a turnover of NOK 20 million.

Our history

NewTracks was started in 2015 with a main focus on product design, driven by many years of experience in the industry. After designing the first products, we faced the challenge of finding a manufacturer who could deliver the desired finish and precision. Therefore, we contacted factories in China that we had known since 2004.*

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In 2018, we established New Tracks China Co. Ltd., and hired an engineer in Shenzhen – an area known for its vast industrial diversity. Everything can be produced here! To ensure quality, our own employees quality-assure each delivery.

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By 2023, we had built up a fantastic team, and now we have five employees in Shenzhen who take care of documentation, quality and logistics. Today, product design only accounts for 10% of our turnover, while 90% comes from the delivery of precision components.

In 2024, our goal is to deliver even faster product development, offer good sustainable logistics solutions and of course continue to deliver quality, precision and finish at the right price.

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*) In 2001, Julius Espedal started Frontec AS and worked with production in Malaysia, Taiwan and China. Frontec AS was sold to Bredengen AS in 2008.

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Meet the team

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Julius Espedal, M.Sc

Founder / CEO

julius@newtracks.no
+47 900 44 104

Oslo office

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Kevin Liu, B.Sc

Mechanical Project Manager

kevin@newtracks.cn

Shenzhen office

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Sunny Chen, A.A.S

Office Manager

sunny@newtracks.cn

Shenzhen office

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Jalor Yang B.Sc

Quality Manager
jalor@newtracks.cn
Shenzhen office

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Ven Zhang

Quality Specialist

ven@newtracks.cn

Shenzhen office

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Camilla Lindberg, M.Sc

Marketing Manager
camilla@newtracks.no
+47 909 54 793
Oslo Office 

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Crystal Li

Senior Sourcing specialist
crystal@newtracks.cn
Shenzhen office

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Cloe Li

HR Manager
cloe@newtracks.no
Oslo office

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